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What is a passion project and how to approach it?

Since I have already worked with quite a few social media accounts and worked on their content creation I always did it for my own brand or for corporate brands that already have established brand guidelines.⁠ ⁠ That is why I decided to start with some Passion projects which can give me total freedom when creating content.⁠ ⁠


𝙏𝙝𝙚 𝙥𝙤𝙞𝙣𝙩 𝙤𝙛 𝙋𝙖𝙨𝙨𝙞𝙤𝙣 𝙥𝙧𝙤𝙟𝙚𝙘𝙩𝙨 𝙞𝙨 𝙩𝙤 𝙨𝙝𝙤𝙬𝙘𝙖𝙨𝙚 𝙮𝙤𝙪𝙧 𝙥𝙤𝙩𝙚𝙣𝙩𝙞𝙖𝙡 𝙘𝙡𝙞𝙚𝙣𝙩𝙨 𝙮𝙤𝙪𝙧 𝙨𝙩𝙮𝙡𝙚 𝙤𝙛 𝙬𝙤𝙧𝙠 𝙖𝙣𝙙 𝙬𝙝𝙖𝙩 𝙩𝙝𝙚𝙮 𝙘𝙖𝙣 𝙚𝙭𝙥𝙚𝙘𝙩 𝙛𝙧𝙤𝙢 𝙮𝙤𝙪.


It is also a great way to make your portfolio more diverse and helps you with learning new styles in design.⁠ ⁠ Here is a sneak peek of the colour palette of the project.




𝗛𝗼𝘄 𝘁𝗼 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗮 𝗽𝗮𝘀𝘀𝗶𝗼𝗻 𝗽𝗿𝗼𝗷𝗲𝗰𝘁?⁠


1. Search for colour palettes on Pinterest. There are already so many out there with colours that go great together.⁠ ⁠


2. Decide about the imaginary brand you are going to create content for. I went with the skincare brand that shares tips and tricks around skinca