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Passion project: creating content for a dream client

I wanted to get more comfortable creating content for others and that is why I have decided to make some Instagram posts for an imaginary brand that focuses on sharing skincare and lifestyle tips.


I have decided on the brand's guidelines such as colour palette, fonts and values, central aesthetics and then I started with the content creation.


I want to share with you some of the tips and ideas on how to create content that I came up with during the process.



๐˜ฟ๐™š๐™ก๐™š๐™ฉ๐™š ๐™—๐™–๐™˜๐™ ๐™œ๐™ง๐™ค๐™ช๐™ฃ๐™™


Delete the background from your product shot and add a background in your brand colours.โ  โ 

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